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For a few years now, anti-smoking initiatives have been multiplying. Among these, neutral packaging laws and the gradual price increases have placed a lot...
British American Tobacco is the second largest tobacco producer worldwide. It has announced a large reorganisation of its organization to encourage a faster development of electronic cigarettes sales.
Often called Big Tobacco, the 5 leading tobacco manufacturers (Philip Morris, British American Tobacco, Imperial Brands, Japan Tobacco and China Tobacco) have been quite unhappy with the development of the e-cigarette market over the last few years.
The rumor had been spreading over the last few weeks about the purchase of cigarette manufacturer Reynods American by British American Tobacco (BAT). The deal has been closed after the green light given by the shareholders of both tobacco giants!
Vaporfi decided to analyze data from Twitter, one of the most important social networks, to better understand the popularity of vaping among Americans. The rise of vaping was analyzed thanks to thousands of tweets during a more than 2-year period.
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